In the Bag: Catbird

The Company: Catbird
The Founders: Rony Vardi
The Story: In 2004, Rony Vardi took over a little storefront in Williamsburg and turned it into a big, fat jewelry hit. She carries the sorts of lines that make a real statement but maintain a certain daintiness—Grace Lee, Bittersweets NY, Polly Wales. One of the stand-outs? Her crazy-popular house line, which includes teeny anchor pendant necklaces, slender first knuckle rings, and a stellar run of candles.
To score one of Rony’s creations, come back tomorrow for our Housewarming Grab Bag.
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In the Bag: Shapes & Colors Textiles

The Company: Shapes & Colors Textiles
The Founders: Samantha Cisneros
The Story: When Samantha Cisneros graduated college, she started looking for the perfect job. And when she didn’t find it, she decided that, hell, she’d just create it herself, bringing together mid-century design, folk art, and sustainable fibers. When she got going in 2009, the Bay Area designer was making oversize calendars and posters, and now she’s added pillows, wallpaper, aprons, totes—you name it. Her next big move: fabric by-the-yard.
One of Samatha’s creations will be in our Housewarming Grab Bag, heading your way tomorrow!
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In the Bag: The New Black

The Company: The New Black
The Founders: Nicole Ostoya and Robin Coe-Hutshing
The Story: We can’t paint watermelons on our nails—or even polka-dots, for that matter. And we’re pretty sure we’re not alone. But here’s the thing: The New Black, straight outta Santa Monica, is all about making borderline-crazy polish easy: The ombre sets just require the ability to paint each nail a different color, and the typography series entails about as much skill as applying a temporary tattoo. Oh, and everything in the line is free of scary stuff like formaldehyde and DBP. Boom.
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In the Bag: Papabubble

The Company: Papabubble
The Masterminds: Fiona Ryan and Chris Grassi
The Story: If you walk into the Papabubble store on Broome Street in NYC, you may never want to leave—just a warning. There are jars and jars of treats that redefine “candy-colored” and walls of lollipops that would make Augustus Gloop break out into a sweat. Fiona Ryan and Chris Grassi worked at the Australia-based company’s Barcelona store before blessing America with this sweetness five years ago, but hopefully they’re planning on sticking around here for awhile.
Get your sugar fix tomorrow: There’s some Papabubble goodness coming in our Bridal Grab Bag!
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In the Bag: Fig+Yarrow

The Company: Fig+Yarrow
The Founder: Brandy Monique
The Story: Ok, confession: We would buy Fig+Yarrow just for the packaging. (Shame, we know.) But thing is, the stuff inside is just as killer: The Denver-based company produces a truly impressive collection of organic, hand-crafted beauty products from lip balms and clay masks to bath soaks and mouthwash. And, as noted, it all looks pretty dynamite scattered around your bathroom.
There’s some Fig+Yarrow goodness in our Bridal Grab Bag, coming Sunday! Don’t miss it.
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In the Bag: Cheree Berry Paper

The Company: Cheree Berry Paper
The Founder: Cheree Berry
The Story: Ah, stationery. You know how it’s so damn hard to find designs that aren’t too traditional, too whimsical, too girl, too cool…too ANYTHING? Well, the St. Louis-based guru (and gold-foil obsessive) behind this line is all about hitting the sweet spot—Lilly Pulitzer, Jonathan Adler, and Dylan’s Candy Bar are some of her clients. And no surprise here: She’s a real wedding-invite master.
We have bride-ready grab bags coming on Sunday! Get on our email list to get one!
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In the Bag: The Laundress

The Company: The Laundress
The Founder: Gwen Whiting and Lindsey Boyd
The Story: You know what sucks? Dry-cleaning—yah know, cost, chemicals, etc., etc. But about a decade ago, Gwen Whiting and Lindsey Boyd discovered they could actually care for most of the clothes they’d accumulated working in fashion for years at home—90% of the dry-clean-only stuff in their closets was actually washable—if they had the right supplies. So after two years of research, they launched their own non-toxic line of laundry radness (sport detergent, wool and cashmere spray, denim wash)—that works hard and feels fancy enough to make you want to get down with the spin cycle.
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In the Bag: Soap Cartel
Our holiday grab bags are back! Packed with rad finds from some of our fave up-and-coming brands, they’re the perfect gifts for the hardest-to-shop for peeps on your list—boys and girls alike. Score them while you can, and get the low-down on the featured lines here. —erica
The Company: Soap Cartel
The Founder: Dayana Ariza and Hernan Gonzalez
The Story: When Dayana Ariza and her fiancé Hernan Gonzalez figured out that tea tree oil and lavender could help with his tinea versicolor, a skin condition that causes discoloration, the duo decided to give commercial bath products the cold shoulder—and to start making their own soaps. The most attention-grabbing bar in their three-year-old hobby-turned-line is the color of tar and relies on the detox powers of activated—consider it a green-juice companion.
To get this soap and all kinds of other awesomeness, check out our Girls’ Holiday Grab Bags while you can.
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In the Bag: In Haus Press
Our holiday grab bags are back! Packed with rad finds from some of our fave up-and-coming brands, they’re the perfect gifts for the hardest-to-shop for peeps on your list—boys and girls alike. Score them while you can, and get the low-down on the featured lines here. —erica
The Company: In Haus Press
The Founder: Treasa Ewing
The Story: Treasa Ewing has pretty much always been making things—before she started In Haus Press, she was a pastry chef. Her motivation to launch her business: Realizing that, for her, stationery > sweets—and that she has a real affection for getting and sending notes in the mail. Though she makes plenty of striking, B&W cards for USPSing, we’re also pretty into her letterpressed coasters that you can (selfishly) keep for yourself.
Grab these coasters and other SO-COOL goodies by scooping up our Girls’ Holiday Grab Bags.
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In the Bag: Sprout
Our holiday grab bags are back! Packed with rad finds from some of our fave up-and-coming brands, they’re the perfect gifts for the hardest-to-shop for peeps on your list—boys and girls alike. Score them while you can, and get the low-down on the featured lines here. —erica
The Company: Sprout
The Founder: Adina Grigore
The Story: For Sprout, “less isn’t just more; less is everything.” What does that mean, exactly? Adina Grigore makes every single thing in her skincare line with five (organic, fair-trade, or small-farm) ingredients or fewer—yes, whoa. There’s a makeup remover, a body scrub, a cream, and…a lip-balm flight? That’s four essential-oil-tinged tubes packaged together in a so-gifty tin.
Get this sucker as part of our AMAZE Girls’ Holiday Grab Bags. Check it here.